Product Life Cycle Management and Traceability

With in-depth knowledge and experience in manufacturing and supply chain verticals with end-to-end turnkey technology integration capabilities we help our customers to implement anti-counterfeit track and trace technology solutions that provide 360° product life cycle management.
Digital Product IDs are unique digital codes assigned to individual products, enabling a range of benefits from authentication to supply chain management.
Automotive Industry

The automotive industry is rapidly embracing digital transformation, with digital product IDs becoming a cornerstone for enhancing vehicle security and user experience. These unique identifiers serve as digital fingerprints for vehicles, encompassing critical data points such as make, model, features, and ownership, which are essential for secure communication and transactions in connected automotive systems. Moreover, the integration of generative AI is revolutionising automotive R&D, offering opportunities to reduce costs, accelerate time to market, and foster innovation. As the industry evolves, digital product IDs will play a pivotal role in shaping the future of automotive technology and commerce.

Excisable Beverages

The integration of digital product IDs into excise revenue management is transforming the way governments track and collect taxes on goods. In Assam, for instance, the Excise Revenue Management System has been implemented to enhance compliance, monitor the supply chain, and reduce revenue leakages through digitisation and automation. This system aims to provide real-time information, improve efficiency, and increase transparency across all transactions. Such innovations are crucial for modernising revenue systems and ensuring that excise duties contribute effectively to state finances.

Fashion Industry

Implement Digital Product IDs to authenticate products and provide consumers with detailed product information and styling tips. Similarly, these IDs can be used to retrieve a Windows Product Key from a system's registry, which can be particularly useful in cases where the system is not bootable. Moreover, the fashion industry is leveraging Digital Product IDs to provide transparency regarding a product's origin, materials, and environmental impact, contributing to sustainability efforts.

Food and Beverages

The Food and Beverage industry is increasingly adopting digital product IDs to enhance supply chain visibility and efficiency. These digital product IDs help track food products from farm to table, manage inventory, and reduce waste. This digital transformation is not only improving operational efficiency but also meeting consumer demands for transparency and sustainability in their food sources. Moreover, advancements like AI-created flavors and biosensing patches for packaging are revolutionizing product development and safety, ensuring a more personalized and secure food consumption experience.


The pharmaceutical industry is increasingly integrating digital product IDs to enhance traceability and ensure the authenticity of drugs. This move is part of a broader digital transformation that includes the use of advanced analytics, mobile communications, and the Internet of Things to improve patient outcomes and streamline processes. Digital product IDs are crucial for tracking the distribution of medications, managing inventory, and combating counterfeit drugs, thereby providing a safer and more reliable supply chain. As the industry evolves, these digital advancements are setting new standards for innovation and care in healthcare.


The integration of digital product IDs in the retail industry marks a significant shift towards more secure, efficient, and personalised shopping experiences. By leveraging technologies like biometrics and digital IDs, retailers can enhance security, streamline transactions, and offer tailored services to customers. This digital transformation is not just about keeping up with technological advancements but also about reimagining the retail landscape to meet the evolving demands of consumers and the market. As the industry continues to embrace these changes, we can expect a more connected and customer-centric retail environment.

  • GS1 standard in product traceability

    The GS1 standard plays a crucial role in the digital identification of products. It provides a standardised method for encoding identifiers such as GTINs, GLNs, and SSCCs, which can be encoded in barcodes and scanned to connect to online information. This system enhances supply chain traceability, strengthens brand loyalty, and enables access to a wealth of product-related data. The GS1 Digital Link, for instance, allows brand owners to link a single barcode to multiple digital information sources, streamlining packaging and improving efficiency. Moreover, the GS1 General Specifications Standard defines the use of identification keys and barcodes in business applications, ensuring consistency and reliability across global supply chains.

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